Are you making these deadly affiliate mistakes?
It sucks when you find out you’ve been making a huge mistake that’s killing your affiliate business. But it’s even worse if you never find out… and your business fails in an epically embarrassing way. So take a look at these common affiliate mistakes and how to avoid them…
Mistake 1: Avoiding market research.
Some affiliates pick a product, and then go looking for an audience to sell it to. That’s backwards. What you want to do is find a hungry niche, and then find out what this hungry niche is already buying. That’s market research, and it’s one of your top keys to becoming a successful affiliate. Once you know what people are already buying, all you have to do is drop your affiliate links to popular products in front of these hungry folks. That’s easy money.
Mistake 2: Treating subscribers like an ATM.
Yeah, I know – you got into this business because you wanted to make money. And this business WILL make you a lot of money, but not if you treat your subscribers like cash machines. If you want to make a lot of money as an affiliate, then you need to put your prospects’ needs first. Ask yourself:
· What do they want?
· What are the best products to solve their problems?
· How can you help them?
If you answer these questions honestly and then build your business around truly helping people, you’ll find yourself with a super-successful and growing affiliate business.
Mistake 3: Sending traffic directly to the vendor.
This is exceedingly common. What you see are affiliates buying advertising on Facebook, through Google AdWords, or even on niche sites. Then they send this traffic directly to the vendor. There’s a big problem with this. A huge majority of visitors – maybe even as high as 99% -- will leave without buying anything. And worse yet, you’re paying money so the vendor can get traffic and build his list. In short: you’re building the vendor’s assets! What you need to do instead is put all your money and efforts into building your own assets. So instead of sending traffic to the vendor’s sales page, send it to your lead page instead. Build a list. Build a relationship with this list. Then send your subscribers to your affiliate offers. End result? You have a valuable asset now (your list), and you also have a higher conversion rate since you can follow-up and close the sale via email. Point is, it doesn’t matter how profitable it is for you to send traffic directly to a vendor’s page. Don’t do it. In the long run, it will be much more profitable to send your traffic to your lead page instead.
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